Social Media

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Feb 25 - March 3

Web of Relationships: 
Social Networks
and Social Media
         
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March 4 - 10

Birth: The Rise of
Social Media

   March 11 - 17

Bandwagon:
Social Movements

   March 18 - 24

Fight Club:
Public vs Private
         
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March 25 - 31

If You Build It:
Social Media
Strategy

   April 1 - 7

Painful Lessons:
When Social Media
Takes a Wrong Turn

   April 8 - 14

Don't Hold Your Breath:
Managing the
Information Cascade
         
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April 15 - 21

Crossing Lines:
Laws, Borders, and
Social Media

   April 22 - 28

Digital Footprint:
Ethics, Social Media,
and Big Data

   April 29 - May 5

Split Personality:
Your Many Social
Media Selves
 

Course Description: Students explore emerging social media technologies and processes and study their application in a variety of contemporary settings. Students will learn how to use and author content for such online tools such as blogs, microblogs, collaboration mechanisms, podcasts, RSS-feeds, video, bookmarking, and other emerging web technologies. The course will also study how to use these technologies to monitor conversations on the Internet, engage online communities, identify influencers, and establish thought leadership. See Course Learning Outcomes.

 

Instructor: Maria H. Andersen, Ph.D.
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CC Attribution Non-Commercial Share Alike This course content is offered under a CC Attribution Non-Commercial Share Alike Links to an external site. license. Content in this course can be considered under this license unless otherwise noted.