Once you've decided that you want an app for your business, you need to find a good mobile app development team to make sure your app will be successful.

Because not only must your application be downloaded by as many users as possible, but also that they continue to use it over time.

For this, you must take into account certain aspects to ensure the success of your mobile application developmentLinks to an external site., take note!

Features of mobile app development for success

What characteristics must be present in the development of a mobile application for it to be successful? We summarize them for you:

1. Who responds to a need?

Success in mobile app development starts with an idea. This application idea must meet a need and be different from the application that can be found in application stores.

If you just imitate what others have already developed, it's very difficult to triumph. Want to have fun? Discover a new way to communicate? Buy from your phone in a different way?

Whatever the objective, you must approach it with an innovative perspective and respond to a real need of your target.

If you just imitate what others have already developed, it's very difficult to triumph

2. Usability

Usability becomes more and more important in the development of mobile applications. Both the design of the application and the way to navigate the application should be simple. 

Simplify as much as possible the processes which can be more tedious for the user, it is the case of the stage of recording or purchase. You have to make navigation intuitive with a clear and attractive design.

Your app may be the best, but if the user needs to ask for help on how to use it, they won't use it and will look for simpler alternatives.

3. An experienced team

Before reaching the development phase, you need to find a team with experience in development similar to yours. A team that promises you the moon, but that does not understand your needs and the need that your application meets, will not help you.

Always make sure to check the development team directory. You have to be 100% sure that this is the best team to make your application a reality.

4. Effective communication

A good communication is the basis for success of a team. This is also the case in mobile application development.

If you do not have experience in the world of technology and you choose to outsource your application development, it is essential to ensure that the communication with the development team is fluid and efficient. .

There is no point in working with a good development team if you take days to successfully communicate with them to give them your impressions of the latest updates.

In addition, transparent and direct communication will help ensure that the project does not remain frozen and that deadlines are respected.

5. Well tested

It may seem obvious, but the test step is more important than it seems in the development of mobile applications. By conscientiously testing your application, you will be able to resolve any problems that may arise before launching it on the market.

Thanks to the test phase, you can anticipate possible bugs and errors. If you take the time to test your application, you will improve the user experience.

Otherwise, if you are in too much of a hurry, there may be errors in your final application. 

Think about it. If a user downloads your application while thinking of meeting a need, but it contains errors or suddenly quits, you will lose their confidence and they will stop using it.

It is necessary to be conscientious during this phase. So, to ensure that the application distributed on the market is the best possible.

6. Visibility in the shops

The positioning of applications in stores (ASO) is the key to success in the development of mobile applications.

There are some basic aspects like assigning your application to the right and most suitable category in the store or even using keywords in the name and description of the application.

However, you should not overlook other aspects such as creating an icon for your application . The icon can make a difference in convincing the user to download the application.

Likewise, it is important that you create an internet page or home page for the application. Users don't just download apps from the official store of their operating system.

It is important to create a web page or a home page for your application to increase the number of downloads.

Some users turn to search engines to find your application. For this, you need to correctly position your application in the search engines thanks to SEO. You will have more downloads.

In conclusion, when you use a team of application designers do not forget to implement the ASO strategy to follow during the launch phase. This is another aspect that will help the success of mobile application development for androidLinks to an external site., iOS, Windows Phone.

7. Updates

The development of the application does not end when it is published in the App Store or Google Play Store. It is very important to listen to the users, to look at the comments and opinions to know the possible errors and to improve the functionalities.

It is important to listen to users to improve your application

For this reason, it is essential to follow the statistics of the use of the application and use them to improve the application and update it, so that its use is always better.

Mobile application development at EDISON

At EDISON we have experience in creating mobile application development for android, iOS, Windows Phone. Our teams are validated by an internal process. Therefore, we will always assign you to the team best suited to your project.

In addition, before signing, you can be in contact with the team to make sure that the current flows and that everything is going well.

Therefore, from the start you will be in direct communication with the team to discuss the details of your application and resolve any doubts you may have.

After defining all the features of your application, your project will start as quickly as possible. And in the event of a setback, EDISON acts as an intermediary with the development team to ensure that the project materializes.

Have you decided? We are waiting for you!